Interconnected and Endless

In "Immanence Online," Laura Marks argues that online space is interconnected as it is material, instead of being a separate entity from the physical space that we interact in. She aims to prove this theory by analyzing online space through five different levels, from the quantum to the social, that illustrate not only the social but also economic relationships that characterize online space. She identifies growth in a virtualized experience online and ties this to an increasing need for immediacy, utilizing the example of reality TV shows which personalize/emphasize individuality. She argues that the virtual has a material weight for it does not exist in a distinct, abstract realm.

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